Warrnambool Line Upgrade – EOI and RFP

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Downer called on Struber’s tender delivery expertise during EOI and RFP to deliver the bid strategy, written submission, graphics, and production of this must-win rail project as part of the Victorian government’s $1.75b Regional Rail Revival program.

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Client

Project Value

$230 million

Project Type

engagement
communication

Success Factors

Struber was engaged from start to finish with visibility of the whole tender, delivering a winning submission for Victoria’s premier rail and signalling upgrade project.

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project outline

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strategy

Downer partnered early with Struber to pull together a strong bid team and manage all aspects of the EOI and RFP delivery. Together, we developed unique selling points, win themes, and a narrative and offering that demonstrated an exceptional rail and signalling upgrade solution in an innovative bid response.

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tactics

Struber worked as embedded team members delivering all aspects of the EOI and RFP, including:

• Workshop facilitation and development of strategy and win themes

• Writing and editing all returnable schedules, including the Executive Summary and CVs

• Communications and stakeholder engagement plans

• Local and social procurement, workforce training and development plans

• Brand development, graphic design, and production.

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results

Struber worked with Downer to review processes and outcomes as we went, and facilitated lessons learned workshops with the bid teams to continually improve.

Struber delivered submission documents of the highest quality both in content and design. As a result, Downer was successful in securing the contract to deliver the Warrnambool Line Upgrade.

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