STR ////

Rookwood Weir Alliance

The $352 million Rookwood Weir Project, 66km south-west of Rockhampton in QLD, will capture water in the lower Fitzroy River to improve water security for homes, agriculture, and industry.

back to projects

Client

Project Value

$352 million

Project Type

  • engagement
  • creative
  • communication

Success Factors

Successful use of online collaboration tools to involve the tender team based across the east coast
STR
project outline
Please put first sentence overview on admin

The $352 million Rookwood Weir Project, 66km south-west of Rockhampton in QLD, will capture water in the lower Fitzroy River to improve water security for homes, agriculture, and industry.

Struber was engaged by the McConnell Dowell Obayashi JV (MOJV) during the Alliance Development Phase to develop responses to the community and stakeholder engagement and local benefits returnables and be involved with interactives and the final bid presentation.

STR
strategy

Our communication and stakeholder engagement approach recognised and encompassed Sunwater’s current and long-term role in the community, including:

• Relationship-focus with small communities comprising family groups

• Encouraging ongoing engagement through local schools, events and site tours

• Involving local university students and media in project profiling

• Identifying local legacy and training opportunities

Local benefits similarly recognised the importance of projects such as Rookwood Weir, with an approach that aimed to embed internal frameworks, capture and implement lessons learnt from the previous projects, build relationships with key local stakeholders, and analyse and understand local drivers.

STR
tactics

Our proposed tactics included:

• Combining traditional and digital engagement tools to increase the reach and relevance of communication for a broad range of stakeholders

• Involving the local community and university students in the creation and implementation of engagement tools to develop skills and encourage community ownership

• Complementing Sunwater’s existing channels and avenues such as community pop-ups, website, printed collateral, presentations and briefings

• Establishing communication channels and tactics that are suitable to continue beyond construction with a focus on long-term corporate citizenship

STR
results

• The communication, stakeholder and local benefits approach that was proposed fully encompassed and complemented the progress already made by Sunwater

• Local knowledge and understanding ensured strong local benefit commitments

• With COVID-19 restrictions in place, Struber participated in the virtual end of bid presentation, remotely delivering key bid aspects to more than 40 attendees

[project_vid_modal]